Why is Web Accessibility important?
When developing a website for your company, you need to give some thought to website accessibility.
Basically, accessibility is about how easy it is for users of your site to find, navigate and view the content of your site?
It’s crucial for a few very good reasons:
1. Comply with legislation. If your website doesn’t comply with accessibility standards then you could be fined and have your site shut down.
2. Your visitors can use it easily. If your site visitors find it difficult to access the content of your site or if it doesn’t display properly, then or you’re not going to get your message across properly and will lose business.
3. Search Engines read your website too. A website that is easy for people to read will be easier for search engines to read so you’ll rank higher in Google, Yahoo and other search engines. It’s crucial to note that accessibility isn’t just about making your site accessible to disabled users such as the blind, but ensuring that your website is accessible to everyone. people have huge array of difficulties using websites and you need to make sure that take those needs into account in your website design.
There are a variety of technologies with which to power websites and some such as WordPress are particularly good in terms of accessibility whereas others such as Flash are less well-suited. Also, SEO and accessibility to some extent go hand in hand, so if you use an SEO Web Design from the outset then you are less likely to come across accessibility problems.
Most accessibility issues can be avoided easily just by thinking carefully about your website design so that it is easy to navigate and has a clear layout with easy to read, appropriately sized fonts, clear, well positioned graphics and colours that are easy on the eye.
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